News

news 2019-10-29

O’right Celebrates 9 Years of Protecting the Ocean

Zero carbon beauty brand O’right celebrates its 9th year of coordinating Coastal Cleanup day, leading by example to raise awareness on marine pollution and restore the beaches’ natural beauty. This year, on October the 25th, more than 200 volunteers including green salons, supply chain partners and staff and their family came together with the common goal of collecting and documenting the trash littering the coastline of Taoyuan’s Yongan Fishing Harbor. “The ocean cannot look after itself. It is up to us to make a difference by highlighting the importance of marine conservation,” O’right’s Chairman Steven Ko emphasized.

On October 25th, O’right volunteers removed 398 kg of litter from the coastal shores of Yongan Fishing Harbor in Taoyuan.

Marine plastic pollution is a growing threat to coral reefs; it is killing corals by increasing the risk of disease and contributing to the devastation of the world’s reefs, which are weakening by a string of climate change-induced bleaching. By 2025, it is expected that for every 3 tons of fish swimming in the sea, there could be one ton of plastic among them. By 2050, the oceans could have more plastic than fish. The G20 Osaka Summit saw leaders agreeing on the Osaka Blue Ocean Vision, which aims to reduce additional pollution by marine plastic litter to zero by 2050, the first such global initiative to tackle marine pollution.

“Taiwan is the global leader in recycling, with one of the world’s highest recycling rates. However, globally, only 10% of plastic gets recycled and reused. We need to stop plastic pollution at the source, not wait until it flows onto coastlines and into the ocean to pick it up,” Ko stressed. For most people, plastic bottles should be properly sorted at home before being sent to nearly recycling sites. This reduces carbon emissions and costs from transportation. Also, companies should obtain renewable plastic from recycling companies and produce renewable plastic products. This is what O’right means by reducing plastic pollution at the source.

Since the company began leading the way to a circular economy, O’right has been taking the lead on sustainability, making the switch from disposable plastic to sustainable alternatives in packaging. The green brand recently upgraded their shampoo bottles to 100% renewable plastic (or post-consumer plastic) and became the first in the world to create the renewable plastic pump, giving new meaning to old plastic and demonstrating their commitment to preserving the oceans for future generations. “Zero carbon equals zero impact,” O’right believes. Since its Green Headquarters was established in 2012, the pioneering company has reduced a whopping 1,742,276 kg of carbon dioxide emissions through green products, green building, green logistics and green actions. This equals to planting 158,389 trees. For 8 years, O’right has been publishing carbon reduction reports twice a year to show that we are serious about our commitment to achieving zero carbon.

O’right is set to attend COP 25 for its carbon reduction achievements.

O’right’s commitment to a zero carbon society has garnered global attention. It’s no wonder Ko has been given the ticket to attend the UN Climate Change Conference, or COP 25, at Madrid, Spain, as the only speaker from Taiwan. At this year’s COP 25, which former host nation Chile called a “Blue COP,” Ko will focus on circular economy and carbon reduction actions and share O’right’s green journey and achievements in front of world leaders. The sustainability pioneer has only one goal in mind, and that is to stop plastic at the source and give marine life a clean ocean.